Saka and New Balance are working together on a campaign to release a movie about the release of the Aether.

The brand tribute to the Golden Boy 2021 award nominee is the young artist from England who won the European championship for summertime wear.

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Released under the worldwide brand statement of New Balance, “We Got Now,” the film narrates the story of Saka working out a football career on his terms and unlike anyone who came before him.

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The film also showcases how energetic, punchy, and unique Little London’s performance was.

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Kenny McCallum, general manager of New Balance Football, said, “Bukato Saka is a unique young talent with the ability to entertain at the highest level.” His method of playing the game is an inspiration to football fans everywhere, and the late-night film from New Balance is noteworthy because of some of the numerous factors that make them unique.