Cristiano Ronaldo launched a side project on YouTube to try to connect with his worldwide fan base. 

 Though many more years of playing are expected of the superstar, he is currently at Al-Nassr in Saudi Arabia and seems close to retiring.

After formally announcing his latest side project on the video-sharing platform, Ronaldo promised to utilise the channel, called “UR,” to showcase an aspect of himself that is not often seen. 

 His programming will cover subjects unrelated to his professional experience on the pitch, as he has previously shot several documentaries with his partner Georgina Rodriguez and their children.

The 39-year-old is reportedly going to interview a handful of guests who haven’t been named yet.

With the formal launch of his own YouTube channel, UR, Cristiano Ronaldo 

A variety of visitors will be featured in videos, including Georgina, Ronaldo’s partner (on the left).

Wednesday afternoon saw the unveiling of Ronaldo’s channel, which has a stylish logo with a play button and a UR that resembles his CR initials. 

Ronaldo looked happy and grinning during the brief one-minute tasting.

“The new YouTube channel, I have a big surprise for you,” he declared.

In a brilliant homage to Ronaldo’s now-iconic goal celebration, which is frequently imitated by crowds, the channel’s bio invited users to “SIUUUbscribe and join the CR7 family.”

So far, nine videos have been posted. These consist of a “Meet Georgina” segment, a free-kick competition with his son, and a “This or That” segment in which Ronaldo must decide between two legendary athletes: Tiger Woods and Michael Jordan.

Not too long after, Ronaldo and Georgina appeared in a Mr. & Mrs. quiz.

In a brief preview, the celebrity appeared happy as he introduced the audience to the channel.

Videos are shown against the elegant studio setup with the channel’s logo.

Georgina participated in the Mr. & Mrs. quizzes and the “Meet Georgina” films that were posted following the launch.

“I am really happy to see this project come to life,” declared Ronaldo. I’ve had this idea for a while, and now is the perfect time to bring it to fruition.

Through my YouTube channel, which will allow me an even larger platform to do so and provide them with more information about myself, my family, and my opinions on a wide range of topics, I will be able to continue building the close relationships I have always had with my fans on social media.

“I am excited to engage in unexpected conversations with our guests!”

Ronaldo said, “I am really happy to see this project come to life.” I’ve had this concept for a while, and this is the ideal moment to make it happen.

I’ve always enjoyed having a close relationship with my followers on social media, and having a YouTube channel will afford me an even bigger platform to do so while also giving them access to my family, personal life, and viewpoints on a variety of subjects.

“I am eager to strike up unexpected dialogue with our visitors!”