BREAKING GLASS: Arsenal Star Eddie Nketiah Celebrates New Partnership by Launching the Latest Under Armour Brand House in Oxford

Nketiah joins Under Armour’s rapidly growing roster of football talent that includes Trent Alexander- Arnold and Antonio Rüdiger, amongst other

The up-and-coming Arsenal goal scorer will wear Under Armour’s Shadow Pro footwear on the pitch and the brand’s newest performance and sport-inspired gear off it.

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Oxford Street is the latest in a series of Brand House venues, which also includes Westfield Stratford, Battersea Power Station, and Liverpool ONE, all of which had successful debuts earlier in 2023. During the store launch event, Nicole Holliday, a TV host and Arsenal fan, conducted a Q&A session with Nketiah, a football player who was born in London.

Arsenal's Eddie Nketiah Signs Under Armour Boot Deal - Footy Headlines

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Eddie Nketiah  on X: "Proud to join the sqUAd! Great day opening Under  Armour's new store on Oxford Street! #ProtectThisHouse @UnderArmour  https://t.co/gwqqDcimY0" / X

Eddie Nketiah interview: 'I always train like a beast at Arsenal – I'll never moan and complain'

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Eddie Nketiah on X: “Happy to become a part of the sqUAd! Fantastic day to open the new Oxford Street location for Under Armour! @UnderArmour #ProtectThisHouse https://t.co/gwqqDcimY0” / X

Following the successful openings of Westfield Stratford, Battersea Power Station, and Liverpool ONE earlier in 2023, the Oxford Street location is the most recent in a string of Brand House locations. Nicole Holliday, a TV host and Arsenal supporter, led a Q&A session with Nketiah, a London-born football player, during the store launch event.

They talked about things like what it takes to be a professional athlete in London and what guidance he would provide to other athletes who want to participate. The UA Next Athletes in attendance, many of whom are pursuing their own dreams of playing football in the Premier League one day, found great resonance with this.

“Working with Under Armour, a company that has a history of collaborating with great athletes and who also shares the same challenger mentality as me, is really exciting,” Eddie Nketiah stated. I appreciate what the company is doing to support young players in reaching their full potential through the UA Next London initiative, and I look forward to contributing as a Londoner who has firsthand knowledge with what it takes to succeed in club football.

“I always train like a beast at Arsenal—I’ll never moan and complain,” Eddie Nketiah said in an interview.

According to Under Armour’s Managing Director for EMEA, Kara Trent, Eddie is a driven and industrious young athlete who never stops pushing himself. He is the ideal addition to our expanding group of football athletes and will serve as an excellent role model for the UA Next program as we seek to motivate and interact with young team sports athletes in London.

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The design of the Oxford Street store was influenced by the City of London and the well-known London Tube. Locally produced black and white hand-crafted tiles cover the space’s existing structural elements; the Under Armour name is applied to represent the company’s tight ties to both London and its athletes.

With a ‘unsporting’ goal, Arsenal angers Fulham, but Marco Silva’s 10 men have the last laugh with a thrilling equaliser | talkSPORT

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Eddie Nketiah of Arsenal Signs Boot Deal with Under Armour – Footy Headlines

Eddie Nketiah made his Under Armour debut, scoring one goal in a 2-2 draw with Fulham. He previously already donned whiteout UA footwear.

Edit “BREAKING GLASS: Eddie Nketiah, an Arsenal player, honours a new collaboration by launching the newest Under Armour brand store in Oxford”

They discussed topics such as the requirements for professional athletes in London and the advice he would provide to other athletes who wish to compete. This struck a deep chord with the UA Next Athletes in attendance, many of whom are chasing their own goals of playing football in the Premier League one day.

Eddie Nketiah of Arsenal Signs Boot Deal with Under Armour – Footy Headlines

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Eddie Nketiah on X: “Happy to become a part of the sqUAd! Fantastic day to open the new Oxford Street location for Under Armour! @UnderArmour #ProtectThisHouse https://t.co/gwqqDcimY0” / X

“I always train like a beast at Arsenal—I’ll never moan and complain,” Eddie Nketiah said in an interview.

Eddie Nketiah said, “It’s really exciting to be working with Under Armour, a company that has a history of collaborating with great athletes and who also shares the same challenger mentality as me.” As a Londoner with direct experience of what it takes to excel in club football, I appreciate what the firm is doing with the UA Next London program to help young players realise their full potential. I also look forward to contributing.

Eddie Nketiah declared in an interview, “I always train like a beast at Arsenal—I’ll never moan and complain.”

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Kara Trent, Managing Director for EMEA at Under Armour, describes Eddie as a motivated and hard-working young athlete who never stops pushing himself. As we work to inspire and engage with young team sports athletes in London, he is the perfect complement to our growing group of football athletes and will be a great role model for the UA Next program.

With a ‘unsporting’ goal, Arsenal angers Fulham, but Marco Silva’s 10 men have the last laugh with a thrilling equaliser | talkSPORT

Arsenal enrage Fulham with 'unsporting' goal but Marco Silva's ten men get last laugh with dramatic equaliser | talkSPORT

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Arsenal's Eddie Nketiah Signs Under Armour Boot Deal - Footy Headlines

The City of London and the well-known London Tube had an impact on the Oxford Street store’s design. Locally produced black and white hand-crafted tiles cover the space’s existing structural elements; the Under Armour name is applied to represent the company’s tight ties to both London and its athletes.

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Eddie Nketiah celebrates new partnership by opening latest Under Armour brand house on Oxford Street - Retail Focus - Retail Design

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Eddie Nketiah celebrates new partnership by opening latest Under Armour brand house on Oxford Street - Retail Focus - Retail Design

Eddie Nketiah made his Under Armour debut, scoring one goal in a 2-2 draw with Fulham. He had already been wearing whiteout UA trainers.